10-14 business days

Rural Tourism & Accommodation Sites

Websites for casas rurales, rural hotels, and rural tourism experiences in Aragon. Designed to reduce Booking.com dependence and bring direct bookings.

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What it covers.

Aragon has some of the most compelling rural tourism in Spain and most of it is systematically underpromoted. The medieval architecture of Calatayud, the Monasterio de Piedra, the wine routes of the DOP Calatayud and Carinena, the walking routes of the Jalones valley, and the sierra above the Ebro river all attract visitors who are specifically looking for authentic non-resort Spain. They just cannot always find the accommodation that corresponds to what they are looking for.

Rural Tourism and Accommodation Sites addresses this by giving casas rurales, rural hotels, and experience providers their own direct booking channel. A site that loads fast on mobile, presents photography properly, explains the location and what is nearby, and allows direct booking or enquiry without routing guests through a commission-taking platform.

The structural challenge for this type of site is the booking flow. Most rural accommodation providers in Aragon are using a combination of Booking.com and word-of-mouth. A proper direct booking site can supplement both, particularly for repeat guests, referrals, and visitors who found the property via Google.

This service includes trilingual design as standard: Spanish, English, and French, which together cover the majority of rural tourism visitors to inland Aragon. German is available as an add-on for the wine tourism and cultural tourism market.

Results from this service

A casa rural near the Monasterio de Piedra replaced their pure Booking.com dependency with a direct booking site. In the first full season, direct bookings represented 31% of total occupancy. The majority of direct bookers were repeat guests and referrals who had specifically sought the property directly after a previous stay via Booking.com.
A rural wine tourism experience provider in the Calatayud DOP area launched a trilingual site offering guided vineyard visits and tastings. In the first season, French and English-speaking visitor bookings arrived via the site organically. The owner had previously had no contact channel for non-Spanish-speaking visitors.

What is included

Rural accommodation site design (Figma, desktop + mobile)
Property and room presentation
Availability calendar or direct booking form
Photography gallery and atmosphere presentation
Local area and attractions information
Trilingual Spanish, English, French standard
Booking platform integration or direct enquiry
Mobile-first page speed optimisation
Google Business Profile guidance
One revision round
14 days post-launch support

Questions about this service

We assess channel manager integration per project. Some are straightforward; others require additional work quoted separately.
Copywriting is available as an add-on. The standard service includes content frameworks and we structure and refine the text you provide.
Rural Tourism & Accommodation Sites
Starting from
960,75 €
10-14 business days
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Rural Tourism & Accommodation Sites

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